Home Womens Fashion Ni Ni, Lou Doillon Take a Tour Bus for Gucci Eyewear 2022 Marketing campaign

Ni Ni, Lou Doillon Take a Tour Bus for Gucci Eyewear 2022 Marketing campaign

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Gucci Eyewear’s 2022 marketing campaign, which takes place on a tour bus, pays homage to the open street. Home ambassador Ni Ni and singer Lou Dillon put on rock and roll impressed designs full with fake fur, a studded corset, and lingerie element. Ni Ni’s picture is captured by Luo Yang, whereas Thurstan Redding images the opposite ads.

Gucci Eyewear 2022 Marketing campaign

Gucci unveils 2022 eyewear marketing campaign that includes sunglass kinds. Photograph: Thurstan Redding

Each a house away from residence and a inventive studio, turning miles and miles of street right into a musical refuge, the tour bus turns into the backdrop of the marketing campaign for the primary launch of the 2022 eyewear assortment. Two parallel tales are portrayed in a cinematic fashion, one with actress and International Model Ambassador Ni Ni, the opposite with singer Lou Doillon accompanied by a band of characters. Inside the mysterious and color-rich setting, every protagonist possesses an angle of quiet confidence and individuality.


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